Opportunities for active stock-out management in online stores: The impact of the stock-out policy on online stock-out reactions
نویسندگان
چکیده
منابع مشابه
Opportunities for active stock-out management in online stores: The impact of the stock-out policy on online stock-out reactions
a Faculty of Economics and Business Administration, Department of Marketing, Maastricht University, P.O. Box 616, 6200 MD Maastricht, The Netherlands b Faculty of Economics and Applied Economics, Department of Marketing, Catholic University Leuven, Naamsestraat 69, 3000 Leuven, Belgium c Faculty of Economics and Business Administration, Department of Marketing, University of Tilburg, P.O. Box 9...
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ژورنال
عنوان ژورنال: Journal of Retailing
سال: 2006
ISSN: 0022-4359
DOI: 10.1016/j.jretai.2006.05.001